Zobrazeno 1 - 6
of 6
pro vyhledávání: '"Wisdom Apedo Deku"'
Publikováno v:
Asia Pacific Journal of Innovation and Entrepreneurship, Vol 18, Iss 3, Pp 251-269 (2024)
Purpose – This study aims to investigate the comprehensive conceptualization how digital marketing and its adoption increase the productivity of small and medium-sized enterprises (SMEs), as well as the impact of technological orientation, customer
Externí odkaz:
https://doaj.org/article/ac96e3de87a84fccb5df447b4d097b6e
Publikováno v:
Journal of Islamic Marketing. 14:680-713
Purpose Small and medium enterprises (SMEs) do not need only traditional marketing strategies in the dynamic business environment of the manufacturing sector. Entrepreneurial marketing dimension (EMD) is an alternative marketing approach for SMEs. Th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::99a34f15e42e01182b09704403fccdfb
https://doi.org/10.1108/jima-03-2021-0098
https://doi.org/10.1108/jima-03-2021-0098
Publikováno v:
World Journal of Entrepreneurship, Management and Sustainable Development.
PurposeThe purpose of this study was to provide comprehensive overview, and exposure of the correlation between entrepreneurial orientation dimension (EOD) and business innovation environment (BIE) on small and medium enterprises (SMEs) financial per
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5367e6c97086644d7d6d988f5ab7b5b5
https://doi.org/10.1108/wjemsd-09-2020-0117
https://doi.org/10.1108/wjemsd-09-2020-0117
Publikováno v:
Journal of Islamic Marketing; 2023, Vol. 14 Issue 3, p680-713, 34p
Autor:
Deku, Wisdom Apedo, Jiuhe Wang
Publikováno v:
IUP Journal of Entrepreneurship Development; Jun2022, Vol. 19 Issue 2, p22-39, 18p
Publikováno v:
Asia Pacific Journal of Innovation and Entrepreneurship, 2024, Vol. 18, Issue 3, pp. 251-269.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/APJIE-07-2022-0069