Zobrazeno 1 - 7
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pro vyhledávání: '"William J Kehoe"'
Autor:
William J. Kehoe
Publikováno v:
Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference ISBN: 9783319169453
Theory and pedagogy for education in marketing ethics is examined. Theoretical underpinnings are developed, a case incident is presented, and a pedagogy is developed and operationalized for analyzing the case with ethical theory. Implications of the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a8704281dc9f1f8df4b63c8ae886ee67
https://doi.org/10.1007/978-3-319-16946-0_61
https://doi.org/10.1007/978-3-319-16946-0_61
Autor:
William J Kehoe
Publikováno v:
Journal of Professional Services Marketing. 9:13-25
The concept of ethics in business is presented through an examination of ethnical theories and through the application of the theories to several case incidents. A set of guidelines and implications for management, intended to stimulate ethics in the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::f8b60b6f7af4aa2872e739fbad41eed4
https://doi.org/10.1300/j090v09n01_03
https://doi.org/10.1300/j090v09n01_03
Autor:
William J. Kehoe, John H. Lindgren
Publikováno v:
Journal of Marketing Education. 1:53-61
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::adf595ad4b9e167704c91340487ca733
https://doi.org/10.1177/027347537900100209
https://doi.org/10.1177/027347537900100209
Publikováno v:
The Journal of ambulatory care management. 2(2)
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::eea2bee15066e287900a71f2c820d2f6
https://pubmed.ncbi.nlm.nih.gov/10241404
https://pubmed.ncbi.nlm.nih.gov/10241404
Publikováno v:
Journal of Marketing. 40:89
EDITOR'S NOTE. In the January 1976 issue of the JOURNAL OF MARKETING we published "Bank Selection Decision and Market Segmentation" by W. Thomas Anderson, Jr., Eli P. Cox Ill, and David G. Fulcher (Vol. 40 No. 1, pp. 40-45). The article reported the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::08fc59dd67379dff031864edf97088c7
https://doi.org/10.2307/1251073
https://doi.org/10.2307/1251073
Publikováno v:
Journal of Marketing Research. 21:341
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::320610f5b72edd9687ea82c609b5fa47
https://doi.org/10.2307/3151612
https://doi.org/10.2307/3151612
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