Zobrazeno 1 - 10 of 11 pro vyhledávání: '"William D. Danko"'
1
Elektronická kniha
El millonario de la puerta de al lado
Autor: THOMAS J. STANLEY, WILLIAM D. DANKO
'¿Por qué no soy tan rico como debería?'. Son muchas las personas que se hacen esta pregunta. Pero la mayoría de la gente tiene una idea errónea de cómo llegar a ser rico: los auténticos millonarios regatean el precio de coches de segunda mano
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2
Elektronická kniha
The Millionaire Next Door
Autor: Thomas J. Stanley, William D. Danko
How do the rich get rich? An updated edition of the “remarkable” New York Times bestseller, based on two decades of research (The Washington Post). Most of the truly wealthy in the United States don't live in Beverly Hills or on Park Avenue. They
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3
An empirical evaluation of the Gilly-Enis updated household life cycle model
Autor: William D. Danko, Charles M. Schaninger
Publikováno v: Journal of Business Research. 21:39-57
An updated household life cycle model, originally proposed by Gilly and Enis (1982), is evaluated empirically. The model produces strong significant differences across a variety of consumption areas, even after one adjusts for income as a covariate.
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::bb6bfe8803e557e6e9922d6f73c3e00d
https://doi.org/10.1016/0148-2963(90)90004-w
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4
Marketing Research Efforts to Achieve Total Quality Management: Some Empirical Results
Autor: William D. Danko
Publikováno v: Herausforderungen an das Management ISBN: 9783642633751
Total Quality Management beinhaltet traditionell den Versuch, beste-hende Diskrepanzen zwischen der Beurteilung von Produkten und Dienstleistungen durch das Unternehmen einerseits sowie durch die Konsumenten andererseits durch inkrementale Verbesseru
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::b8d3a602739d2fa146a21b81cfddd933
https://doi.org/10.1007/978-3-642-57842-7_12
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5
A Conceptual and Empirical Comparison of Alternative Household Life Cycle Models
Autor: Charles M. Schaninger, William D. Danko
Publikováno v: Journal of Consumer Research. 19:580
In this article we conceptually and empirically compare a number of alternative family life cycle models, ranging from traditional to "modernized." These comparisons evaluate each model's ability to identify homogeneous categories, maximize between-g
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::45ff92a721c6c6425d81aeaab9e4facd
https://doi.org/10.1086/209324
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7
Applying Marketing Techniques to Improve Students' Perceptions of Marketing
Autor: William D Danko, Charles M. Schaninger
Publikováno v: Journal of Marketing Education. 10:34-37
Even though the ratio of marketing majors to all business students has been shrinking on a nationwide basis, the trend can be reversed by applying marketing techniques. This study used a simulated before-after quasi-experimental design to demonstrate
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::8ee2eaf5807e04da57ad00c462d0671e
https://doi.org/10.1177/027347538801000207
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9
SIMULATION OF A CRISIS MANAGEMENT INFORMATION NETWORK: A SERENDIPITOUS EVALUATION
Autor: William A. Wallace, Salvatore Belardo, William D. Danko, Harold L. Pazer
Publikováno v: Decision Sciences. 14:588-606
An experimental design responsive to a unique opportunity to evaluate the effectiveness of simulation as a training, research, and design environment for crisis management was developed when an actual crisis situation occurred less than a week after
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::86dba9494ccd84841ad58d3d33e8af89
https://doi.org/10.1111/j.1540-5915.1983.tb00207.x
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