Zobrazeno 1 - 10
of 36
pro vyhledávání: '"Weverbergh, M."'
Autor:
Weverbergh, M., Williams, T. M.
Publikováno v:
The Journal of the Operational Research Society, 2002 Oct 01. 53(10), 1156-1158.
Externí odkaz:
https://www.jstor.org/stable/822977
Autor:
Naert, Ph.1,2, Weverbergh, M.3
Publikováno v:
Journal of Marketing Research (JMR). May81, Vol. 18 Issue 2, p146-153. 8p. 4 Charts.
Autor:
Calli, M. Kiygi, Weverbergh, M.
Publikováno v:
The Journal of the Operational Research Society, 2009 Jul 01. 60(7), 944-951.
Externí odkaz:
https://www.jstor.org/stable/40206813
This study investigates manpower planning and the performance of a national call center for scheduling car repairs and responding to road interventions. We model the impact of advertising on the required capacity and develop a forecasting model for i
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=narcis______::c252e21c0087eb9bef606215ca7162c4
https://pure.eur.nl/en/publications/a5e767ab-7606-4293-bf7b-a3bc4129cb6d
https://pure.eur.nl/en/publications/a5e767ab-7606-4293-bf7b-a3bc4129cb6d
Autor:
Naert, P. A., Weverbergh, M.
Publikováno v:
The Journal of the Operational Research Society, 1978 Apr 01. 29(4), 361-372.
Externí odkaz:
https://www.jstor.org/stable/3009871
Autor:
Weverbergh, M.
Publikováno v:
Journal of Marketing Research, 1981 May 01. 18(2), 146-153.
Externí odkaz:
https://www.jstor.org/stable/3150949
Autor:
Weverbergh, M.
Publikováno v:
Management Science, 1979 Mar 01. 25(3), 291-294.
Externí odkaz:
https://www.jstor.org/stable/2630578
We examine the situation where hourly data are available to design advertising-response models, whereas managerial decision making can concern hourly, daily or weekly intervals. The key question is how models for hourly data compare to models based o
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______645::1b70461d1dc779500fba3a3e517ebd55
https://repub.eur.nl/pub/22614/ERS-2010-046-MKT.pdf
https://repub.eur.nl/pub/22614/ERS-2010-046-MKT.pdf