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pro vyhledávání: '"Wahlstöm, Tomas"'
E-marknadsföring och Traditionell marknadsföring : Möjliga kombinatoriska effekter inom bilindustrin
A change is gradually taking place in the media industry. Traditional communication channels are being replaced by new, electronic, ones (Johnson, 2003). Segmented marketing is gaining popularity, as the mass-marketing model is becoming more or less
Externí odkaz:
http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-281
E-marknadsföring och Traditionell marknadsföring : Möjliga kombinatoriska effekter inom bilindustrin
A change is gradually taking place in the media industry. Traditional communication channels are being replaced by new, electronic, ones (Johnson, 2003). Segmented marketing is gaining popularity, as the mass-marketing model is becoming more or less
Externí odkaz:
http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-281