Zobrazeno 1 - 7
of 7
pro vyhledávání: '"W. Scott Sanders"'
Autor:
John P. Ferré, W. Scott Sanders
Publikováno v:
Journal of Religion, Media and Digital Culture. 9:107-130
This study compares news reports about Ark Encounter, the young earth creationist theme park that opened in Kentucky in 2016, with contemporaneous posts on three Reddit communities to determine the strength of agenda setting by the news media for pub
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::bffdbbf64d45490aa8af4bcfeb9c7555
https://doi.org/10.1163/21659214-bja10008
https://doi.org/10.1163/21659214-bja10008
Autor:
W. Scott Sanders, Karen Freberg
Publikováno v:
Corporate Communications: An International Journal. 25:157-170
PurposeThe purpose of this study is to describe online factors that predict abandonment of social media accounts.Design/methodology/approachThis study conducts an analysis of 3,380 Twitter corporate brand accounts belonging to Interbrand's top 100 gl
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::aa43621fd4d5dd975853c849d656755f
https://doi.org/10.1108/ccij-12-2018-0131
https://doi.org/10.1108/ccij-12-2018-0131
Publikováno v:
Communication Research Reports. 36:179-189
Despite ample research on brand engagement via social media, little research considers the aggregate effect of multiple same-brand accounts on engagement. Multiple same-brand accounts are common be...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b2382f24aeb77f572d97e39f60475128
https://doi.org/10.1080/08824096.2019.1590192
https://doi.org/10.1080/08824096.2019.1590192
Publikováno v:
American Indian Culture and Research Journal. 41:43-63
Although representations of Native Americans have frequently been used in advertising, historically Natives themselves have been ignored as a consumer market. This paper evaluates the Nike N7 Twitter campaign, which uses Native athletes and imagery t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0e35e1786adf0ea0c3d61d48f5ec8e33
https://doi.org/10.17953/aicrj.41.2.sanders
https://doi.org/10.17953/aicrj.41.2.sanders
Autor:
Janet Fulk, W. Scott Sanders, Margaret McLaughlin, Kathleen Meeske, Hayeon Song, Kathleen S. Ruccione, Jessica Gould, Yujung Nam
Publikováno v:
Journal of Pediatric Oncology Nursing. 29:80-91
This study investigates how cancer survivors construct their identities and the impact on their psychological health, as measured by depression and survivor self-efficacy. Fourteen young adult survivors of pediatric cancer participated in a customize
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::f97f68ddf6b5719a387380e3ea1fe596
https://doi.org/10.1177/1043454212438964
https://doi.org/10.1177/1043454212438964
Publikováno v:
SMSociety
Online third party marketplaces link buyers and sellers by providing a neutral platform for exchange. However, this requires buyers to assess the quality of goods without being able to handle or sample them. Recent research has proposed extending the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::11dbb76aafb32ce5c902fd21cb3b5977
https://doi.org/10.1145/2930971.2930988
https://doi.org/10.1145/2930971.2930988