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Autor:
Vojík, Vít
The aim of this thesis is to describe how Czech music artists use social media to promote their music in foreign countries. The theoretical part deals with the importance of building a personal brand for the growth of digital communities and describe
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::19ea5df1f330a64bf203eb7ea11ea0fa
http://www.nusl.cz/ntk/nusl-507160
http://www.nusl.cz/ntk/nusl-507160