Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Vlada Pleshcheva"'
Autor:
Vlada Pleshcheva, Daniel Klapper
Publikováno v:
Marketing ZFP. 42:48-66
In this paper, we explore co-movements of the vehicle price sensitivity to fuel economy with changes in fuel prices. Previous literature has investigated the responsiveness of vehicle prices to fuel prices or fuel economy. We are interested in the in
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ceb619cf4c8cb4ead4d02933980bcf1c
https://doi.org/10.15358/0344-1369-2020-1-48
https://doi.org/10.15358/0344-1369-2020-1-48
Autor:
Vlada Pleshcheva
Publikováno v:
Vlada Pleshcheva
The present study investigates how the framing of information on the environmental impact of vehicles affects consumers' preferences for identical improvements in car quality. In online choice experiments, the effects of two metrics (fuel consumption
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4bdea1c4a67fb4977e4f9f2532f1f007
https://hdl.handle.net/10419/208047
https://hdl.handle.net/10419/208047
