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pro vyhledávání: '"Visconti, Luca Massimiliano"'
Autor:
Borghini, Stefania1 (AUTHOR), Visconti, Luca Massimiliano2 (AUTHOR), Anderson, Laurel3 (AUTHOR), Sherry Jr, John F.4 (AUTHOR)
Publikováno v:
Journal of Advertising. Fall2010, Vol. 39 Issue 3, p113-126. 14p. 9 Black and White Photographs, 1 Chart.
Autor:
Visconti, Luca Massimiliano
Publikováno v:
In Industrial Marketing Management 2010 39(1):25-39
The Italian ethnic market is increasingly relevant, with its 3.7 million presences and almost the 6% of the Gdp attributable to foreigners. In the past, other countries have already applied the ethnic/national criterion to segment this market. Howeve
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::27cfe64024357210cb289302cbfb0eeb
http://hdl.handle.net/11565/377391
http://hdl.handle.net/11565/377391