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Formative research identifying message strategies for a campus bicycle safety campaign using self-determination theory and the social norms approach.

Autor: Grayson A; Klein Buendel, Inc. 1667 Cole Blvd. Ste. 225, Golden, CO 80401 United States. Electronic address: agrayson@kleinbuendel.com., Totzkay DS; West Virginia University, Department of Communication Studies, 108 Armstrong Hall, P.O. Box 6293 Morgantown, WV 26506, United States. Electronic address: daniel.totzkay@mail.wvu.edu., Walling BM; Michigan State University, College of Communication Arts and Sciences, Department of Communication, 404 Wilson Road, Room 473, East Lansing, MI, 48824. Electronic address: wallin30@msu.edu., Ingalls J; Colorado Health Institute, 303 E. 17th Avenue, Suite 930, Denver, CO 80203 United State. Electronic address: ingalls7@msu.edu., Viken G; PO Box 130, Buies Creek, NC 27506 United State. Electronic address: viken@campbell.edu., Smith SW; Michigan State University, College of Communication Arts and Sciences, Department of Communication, 404 Wilson Road, Room 473, East Lansing, MI, 48824 United State. Electronic address: smiths@msu.edu., Silk KJ; University of Delaware, Department of Communication, 250 Pearson Hall, Newark, DE 19716, USA. Electronic address: kamisilk@udel.edu.

Publikováno v: Accident; analysis and prevention [Accid Anal Prev] 2019 Dec; Vol. 133, pp. 105295. Date of Electronic Publication: 2019 Oct 04.