Zobrazeno 1 - 10
of 27
pro vyhledávání: '"Vignesh Yoganathan"'
Publikováno v:
International Journal of Information Management. 70:102489
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::05a761b41b3e5ca62f02d770d9889a5b
https://doi.org/10.1016/j.ijinfomgt.2022.102489
https://doi.org/10.1016/j.ijinfomgt.2022.102489
Publikováno v:
Psychology & Marketing. 38:1001-1013
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::57182c3c45caafa55ad5a904253c87e6
https://doi.org/10.1002/mar.21483
https://doi.org/10.1002/mar.21483
Multinational Enterprises (MNEs) use social media to reach a global audience. Simultaneously, Corporate Social Responsibility (CSR) has become an important feature of MNEs’ communications with stakeholders via social media. It is, therefore, import
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::14624dfb21084a4c4b3daf3516b51c7c
Publikováno v:
Journal of Business Ethics. 169:201-210
Scholars agree that the environmental and societal impacts of consumption require greater attention, and need examining in more diverse market contexts. This editorial essay focuses on the nascent area of ethical/sustainable luxury, and critically co
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::82b31702b21fdbe10610674df69d78e9
https://doi.org/10.1007/s10551-020-04487-4
https://doi.org/10.1007/s10551-020-04487-4
Publikováno v:
Internet Research. 30:19-22
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9871b0ce25e702a6cfb0adcc8ed6e11d
https://doi.org/10.1108/intr-02-2020-555
https://doi.org/10.1108/intr-02-2020-555
Publikováno v:
SSRN Electronic Journal.
Advances in artificial intelligence (AI) are increasingly enabling firms to develop services that utilize autonomous vehicles (AVs). Yet, there are significant psychological barriers to adoption, and insights from extant literature are insufficient t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::639e0c96acc952a31aa79713f6e71b29
https://doi.org/10.2139/ssrn.4152055
https://doi.org/10.2139/ssrn.4152055
Publikováno v:
Proceedings of the Annual Hawaii International Conference on System Sciences.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ec61a2b4b7ad9b341dac4a00c5f269a9
https://doi.org/10.24251/hicss.2022.152
https://doi.org/10.24251/hicss.2022.152
Publikováno v:
Celebrating the Past and Future of Marketing and Discovery with Social Impact ISBN: 9783030953454
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2a9e6cfdb62a93e5b1d656a4d45c0f61
https://doi.org/10.1007/978-3-030-95346-1_151
https://doi.org/10.1007/978-3-030-95346-1_151
Autor:
Vignesh Yoganathan, Chanaka Jayawardhena, Hongfei Liu, Severina Cartwright, Victoria-Sophie Osburg
Publikováno v:
Journal of Business Research
Despite increased research into electronic word of mouth (eWOM) in the hospitality sector, the role of emotion in consumers’ eWOM behavior remains underexplored. Highlighting media differences in eWOM, we utilize the online disinhibition effect and
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::24480f131faaae852810f7d732eb843f
Publikováno v:
The Marketing Review. 19:17-28
A crisis presents a severe challenge for every company, particularly, when it has ethical implications. Previous research has shown how the presentation of a crisis in the media can negatively affect corporate image. After surviving such a crisis, it
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3565395ca4a47c71601ee9a26b1c62f9
https://doi.org/10.1362/146934719x15633618140756
https://doi.org/10.1362/146934719x15633618140756