Výsledky vyhledávání - "Victoria Story"

Autor: Konstantinos I. Kakoudakis, Victoria Story, Scott McCabe

Publikováno v: Annals of Tourism Research. 65:108-121

Social tourism is assumed to provide important psychological benefits for economically and socially disadvantaged populations. This study examines empirically whether these individual benefits are associated with socioeconomic benefits to society by

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::84d2dbd5e200a8244d6c7ebe840e7ca9
https://doi.org/10.1016/j.annals.2017.05.005

Zobrazit plný text záznamu

Strategic B2B customer experience management: the importance of outcomes-based measures

Autor: Linda D. Peters, Victoria Story, Andre Gomes, Lisa O'Malley, Paul Chan, Jamie Burton, Chris Raddats, Judy Zolkiewski, William Robinson, Philippa Hunter-Jones

Publikováno v: JOURNAL OF SERVICES MARKETING
Zolkiewski, J, Burton, J, Chan, P, Robinson, W, Story, V, Gomes De Souza, A, Hunter-Jones, P, O’Malley, L, Peters, L D & Raddats, C 2017, ' Strategic B2B Customer Experience Management: The Importance of Outcomes-Based Measures ', Journal of Services Marketing, vol. 11, no. 1, pp. 109-126 . https://doi.org/10.1108/JSM-10-2016-0350

Purpose The purpose of this paper is to critique the adequacy of efforts to capture the complexities of customer experience in a business-to-business (B2B) context using input–output measures. The paper introduces a strategic customer experience ma

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::a915bfeb2bf84e5a25bcb461ca949024
https://doi.org/10.1108/jsm-10-2016-0350

Zobrazit plný text záznamu

Identifying Tensions in the Servitized Value Chain

Autor: Victoria Story, Dominic Medway, Tim Baines, Chris Raddats, Jamie Burton, Judy Zolkiewski

Publikováno v: Research-Technology Management. 59:38-47

Servitization is recognized as an opportunity for manufacturing firms to harvest additional value by accessing new sources of revenue and expanding their reach up and down the value chain. It is a network activity, as it involves not just the serviti

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::b0a35e2809c13441fa3519f6147e7565
https://doi.org/10.1080/08956308.2016.1208042

Zobrazit plný text záznamu

Guest editorial

Autor: Jamie Burton, Victoria Story, Judy Zolkiewski

Publikováno v: Journal of Business & Industrial Marketing. 31:717-721

Purpose This provides an introduction to the special issue on The Tole of Relationships and Networks in Radical Innovation Design/methodology/approach n/a Findings n/a Research limitations/implications n/a Practical implications n/a Originality/value

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::84aa6a671e6d46f95ae9052c85ef2dec
https://doi.org/10.1108/jbim-12-2015-0249

Zobrazit plný text záznamu

Book Review: Provocateur: Images of Women and Minorities in Advertising, 4th ed

Autor: Victoria Story, Alexandra Hendley

Publikováno v: Teaching Sociology. 46:79-81

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::32b7301e598bf2764bfa99feec17684b
https://doi.org/10.1177/0092055x17743509

Zobrazit plný text záznamu

Overcoming the challenges that hinder new service development by manufacturers with diverse services strategies

Autor: Chris Raddats, James O. Burton, Judy Zolkiewski, Victoria Story

Publikováno v: International Journal of Production Economics
Burton, J, M. Story, V, Raddats, C & Zolkiewski, J 2017, ' Overcoming the challenges that hinder new service development by manufacturers with diverse services strategies ', International Journal of Production Economics, vol. 192, pp. 29-39 . https://doi.org/10.1016/j.ijpe.2017.01.013

This paper explores the new service development (NSD) challenges that manufacturers face in undertaking servitization initiatives and their attempts to overcome these challenges. Prior work identifies some generic NSD challenges and manufacturers' re

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::8615778db87251e0c629184b372b87a9

Zobrazit plný text záznamu

Caring and Conflicted: Mothers’ Ethical Judgments about Consumption

Autor: Matthew Heath, Teresa Heath, Lisa O'Malley, Victoria Story

Publikováno v: Journal of Business Ethics. 136:237-250

Literature on consumer ethics tends to focus on issues within the public sphere, such as the environment, and treats other drivers of consumption decisions, such as family, as non-moral concerns. Consequently, an attitude–behaviour gap is viewed as

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::1551bb5f5dddbfce508dac44f4703101
https://doi.org/10.1007/s10551-014-2441-z

Zobrazit plný text záznamu

DEVELOPING APPROPRIATE MEASURES OF NEW PRODUCT DEVELOPMENT: A CONTINGENCY-BASED APPROACH

Autor: James M. Saker, Gareth Smith, Victoria Story

Publikováno v: International Journal of Innovation Management. :21-47

While previous research studies describe a broad set of factors that discriminate between new product success and failure, much of the past and current research remains exploratory in nature (Cooper & Kleinschmidt, 1987; Montoya-Weiss & Calantone, 19

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::80b26cae9d698e3ea429a3b25e13c103
https://doi.org/10.1142/s1363919601000282

Zobrazit plný text záznamu

Vyhledávací nástroje:

Upřesnit hledání