The effectiveness of Cialdini’s principles on persuasion in digital marketing (A case study of Iran’s furniture industry).

Autor: Naruoei, Bahman, Hakimpour, Hossein, Vashshan, Mehdi Mahmoodzadeh, Mohammadi, Mohammad

Publikováno v: International Journal of Nonlinear Analysis & Applications; Apr2024, Vol. 15 Issue 4, p135-148, 14p