Zobrazeno 1 - 10
of 1 188
pro vyhledávání: '"Usage intention"'
Publikováno v:
Journal of Social Marketing, 2024, Vol. 14, Issue 3/4, pp. 432-458.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JSOCM-01-2024-0015
Publikováno v:
Asia Pacific Journal of Marketing and Logistics, 2024, Vol. 36, Issue 10, pp. 2281-2299.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/APJML-12-2023-1216
Publikováno v:
Asia Pacific Journal of Marketing and Logistics, 2024, Vol. 36, Issue 10, pp. 2672-2688.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/APJML-09-2023-0930
Autor:
Zhang, Wenkun, Wang, Yanan
Publikováno v:
Journal of Fashion Marketing and Management: An International Journal, 2023, Vol. 28, Issue 5, pp. 929-949.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JFMM-04-2023-0099
Publikováno v:
Online Information Review, 2024, Vol. 48, Issue 6, pp. 1103-1120.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/OIR-10-2023-0526
Autor:
Hsieh, Sara H., Lee, Crystal T.
Publikováno v:
Journal of Product & Brand Management, 2024, Vol. 33, Issue 5, pp. 618-632.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JPBM-10-2023-4797
Publikováno v:
Cogent Business & Management, Vol 11, Iss 1 (2024)
This study aims to identify whether the influence of experience quality, price fairness, and sales promotion on continuous usage intention is mediated by customer perceived value, trust, and satisfaction with full-service airlines in Indonesia. A mul
Externí odkaz:
https://doaj.org/article/f44a02387523418292c9372197a65802
Publikováno v:
International Journal of Information Management Data Insights, Vol 4, Iss 2, Pp 100242- (2024)
This study investigates the implementation and continued utilization of mobile learning (M-learning) in Iraqi universities, considering the challenging circumstances of an unstable environment. The research expands upon the UTAUT2 and ECM models. The
Externí odkaz:
https://doaj.org/article/915b79fd81c24ecea4a464439d35b0aa
Publikováno v:
Heliyon, Vol 10, Iss 21, Pp e39715- (2024)
Understanding the factors that contribute to sustained user use is critical to the design and marketing of smart interactive cabinets, which have gained great popularity in recent years. This study investigates the factors that impact users' intentio
Externí odkaz:
https://doaj.org/article/635787489dfd4b29b6e1fabf26cdf1ed
Publikováno v:
International Journal of Pharmaceutical and Healthcare Marketing, 2024, Vol. 18, Issue 3, pp. 375-397.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJPHM-08-2021-0085