Actual Strategies for Businesses Penetrating Foreign Markets in the Modern Economy: Globalisation Aspect

Autor: Kormakova, Inna, Kruhlyanko, Andriy, Peniuk, Valeriia, Ursakii, Yuliia, Verstiak, Oksana

Publikováno v: International Journal of Professional Business Review; Vol. 8 No. 5 (2023): Continuous publication; e02148
International Journal of Professional Business Review; v. 8 n. 5 (2023): Continuous publication; e02148

Purpose: This article examines the theoretical aspects of businesses entering foreign markets within the context of globalisation. It highlights the challenges and opportunities presented by globalisation, focusing on the arrangement of companies and

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=issn25253654::dd46cf5e0f9fe19f56ee7ecded2f0543
https://openaccessojs.com/JBReview/article/view/2148