Zobrazeno 1 - 9
of 9
pro vyhledávání: '"Urandelger Gantulga"'
Publikováno v:
Asia Marketing Journal, Vol 24, Iss 3, Pp 131-140 (2022)
The current study examines how ethnocentrism influences the relationship between country image, product image, quality, and purchase intention for foreign goods. It is necessary to explore and analyze the connection between consumer ethnocentrism and
Externí odkaz:
https://doaj.org/article/aaa47a8074634e359bc36733cfaa616e
Publikováno v:
Asia Marketing Journal, Vol 24, Iss 1, Pp 3-12 (2022)
Smart city technologies such as transportation and parking systems make our daily lives more efficient and intelligent. However, it is impossible to implement a smart mobility system without analyzing the individual's behavior toward the new technolo
Externí odkaz:
https://doaj.org/article/861b9b5fe966412887da36438d6ede45
Publikováno v:
Asia Marketing Journal, Vol 23, Iss 3, Pp 27-35 (2021)
The Mongolian market has got filled with imported products that pose a great challenge to domestic businesses. However, on the other hand, exported products give opportunities to understand product quality standards for domestic business owners. Ther
Externí odkaz:
https://doaj.org/article/e84979a185664429ae71754c80cbad78
Publikováno v:
Zeszyty Naukowe Wyższej Szkoły Humanitas Zarządzanie. 24:9-25
Impulse buying is an unplanned purchase made during the purchasing process due to internal or external triggers. For nearly 100 years, researchers have been interested in studying impulse buying behavior and have attempted to explain the significance
Publikováno v:
Journal of Environmental Planning and Management. :1-28
Publikováno v:
Zeszyty Naukowe Wyższej Szkoły Humanitas Zarządzanie. 23:33-49
The growing number of print advertisements has violated human rights in Mongolia. However, there is no academic research based on empirical data and investigation of young students, namely Z generation, understanding the relationship between Business
Publikováno v:
Zeszyty Naukowe Wyższej Szkoły Humanitas Zarządzanie. 22:83-99
Nowadays, children play a very decisive role in family buying decisions. The aim of this research is to find out influence of children on family buying decision in Mongolia. We specifically examined how types of the product, advertising and peers inf
Publikováno v:
Korea International Trade Research Institute. 17:67-80
Purpose To explore the e-commerce adoption behavior of consumers in Mongolia. We specifically examined the effects of personal...
Publikováno v:
Asia Marketing Journal. 23