Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Tuusjärvi, Eiren"'
Autor:
Tuusjärvi, Eiren1 eiren.tuusjarvi@hkkk.fi, Blois, Keith2 keith.blois@sbs.ox.ac.uk
Publikováno v:
Journal of Marketing Management. Nov2004, Vol. 20 Issue 9-10, p959-975. 17p. 3 Charts.
Autor:
Tuusjärvi, Eiren, Möller, Kristian
Publikováno v:
Journal of Business & Industrial Marketing, 2009, Vol. 24, Issue 7, pp. 519-528.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/08858620910986758