Zobrazeno 1 - 4
of 4
pro vyhledávání: '"Tri Dinh Le"'
Publikováno v:
Cogent Social Sciences, Vol 10, Iss 1 (2024)
This study examines how post characteristics impact user engagement on university Facebook pages. We analysed 5,825 posts from 155 Vietnamese universities over 36 days using multilevel mixed-effects negative binomial regression. The study focuses on
Externí odkaz:
https://doaj.org/article/a9798df35f4c422cac3eedea523782c8
Autor:
Tri Dinh Le1 ldmtri@hcmiu.edu.vn, Bao-Tran Ho Nguyen1
Publikováno v:
Asian Academy of Management Journal. 2014, Vol. 19 Issue 2, p87-103. 17p.
Autor:
Hollebeek, Linda D.1 l.hollebeek@montpellier-bs.com, Macky, Keith1 keith.macky@manukau.ac.nz
Publikováno v:
Journal of Interactive Marketing. Feb2019, Vol. 45, p27-41. 15p.
Autor:
Andrea Cioffi
Questo libro si rivolge a tutte quelle imprese che devono pianificare, attuare e misurare efficaci strategie di comunicazione sui canali digitali. Il testo offre al lettore tutti gli strumenti utili per supportare i processi di cambiamento necessari