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This paper is concerned with discerning the efficacy of park branding in influencing tourist choice behaviour and understanding behavioural differences of visitors as a basis for explaining their choice and behavioural intentions. Kenya’s Vision 20
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2600::188460f5fe95f88c4f39cd375e266421
http://hdl.handle.net/11071/5492
http://hdl.handle.net/11071/5492
