Zobrazeno 1 - 10
of 229
pro vyhledávání: '"Torres, Ivonne"'
Publikováno v:
Journal of Consumer Marketing, 2024, Vol. 41, Issue 2, pp. 196-212.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JCM-08-2022-5547
Publikováno v:
Journal of Consumer Marketing, 2023, Vol. 40, Issue 7, pp. 983-1001.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JCM-07-2020-3951
Autor:
Rodriguez, Anita G., Madadi, Rozbeh, Blaugrund, Erin Baca, Acharya, Ram N., Idowu, O. John, Zúñiga, Miguel Ángel, Torres, Ivonne M.
Publikováno v:
Journal of Consumer Marketing, 2023, Vol. 40, Issue 7, pp. 869-883.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JCM-03-2022-5273
Publikováno v:
Asia Pacific Journal of Marketing and Logistics, 2023, Vol. 35, Issue 9, pp. 2300-2316.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/APJML-01-2022-0078
Autor:
Fazli-Salehi, Reza1 (AUTHOR), Torres, Ivonne M.2 (AUTHOR), Madadi, Rozbeh3 (AUTHOR), Zúñiga, Miguel Ángel4 (AUTHOR) Miguel.Zuniga@Morgan.edu
Publikováno v:
Journal of Marketing Theory & Practice. Spring2024, Vol. 32 Issue 2, p191-209. 19p.
Publikováno v:
Journal of Consumer Marketing, 2022, Vol. 39, Issue 4, pp. 358-370.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JCM-06-2020-3922
Autor:
Fazli-Salehi, Reza, Jahangard, Mahshid, Torres, Ivonne M., Madadi, Rozbeh, Zúñiga, Miguel Ángel
Publikováno v:
Journal of Consumer Marketing, 2022, Vol. 39, Issue 2, pp. 242-253.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JCM-06-2020-3866
Publikováno v:
Journal of Consumer Marketing, 2021, Vol. 38, Issue 7, pp. 802-812.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JCM-02-2020-3658
The effects of advertising ethnic cues on brand love, brand attachment and attitude toward the brand
Publikováno v:
Spanish Journal of Marketing -ESIC, 2021, Vol. 25, Issue 2, pp. 333-354.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/SJME-06-2021-0099
Publikováno v:
In Journal of Business Research December 2021 137:46-57