The influence of open innovation on domestic sales in Brazilian industry: an analysis of the Innovation Survey 2014 based on structural equation modeling.

Autor: Tomoyose, Fábio Hiroshi^1,2 hiroshi_fabio@hotmail.com, dos Santos, Isabel Cristina^1,2 isa.santos.sjc@gmail.com, de Faria, Ana Cristina^1,2 anacfaria@uol.com.br

Publikováno v: Brazilian Business Review (Portuguese Edition). May/Jun2019, Vol. 16 Issue 3, p222-238. 17p.

La influencia de los entrenamientos de vendedores en la satisfacción de los clientes de una red de concesionarios de vehículos por medio del modelado de ecuaciones estructurales

Autor: Tomoyose, Fábio Hiroshi, Faria, Ana Cristina de, Gaspar, Marcos Antonio, Kubo, Edson Keyso de Miranda

Publikováno v: Contextus-Contemporary Journal of Economics and Management; Vol 15 No 3: set/dez 2017; 115-143
Contextus – Revista Contemporánea de Economía y Gestión; Vol. 15 Núm. 3: set/dez 2017; 115-143
Contextus – Revista Contemporânea de Economia e Gestão; v. 15 n. 3: set/dez 2017; 115-143
Contextus (Fortaleza. Online)
Universidade Federal do Ceará (UFC)
instacron:UFC

This study aimed to verify the influence of salespeople training of vehicle dealers in Rio de Janeiro state on the customers satisfaction of an automaker. We adopted the secondary data treatment and the Structural Equation Modeling, with partial leas

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=od______3056::9cb127780f39cf57cb9568a1eee9e775
http://periodicos.ufc.br/contextus/article/view/32306