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Discount pricing – the strategy of reducing regular prices through quantity, seasonal, cash or promotional discounts, coupons, customer loyalty programs and the like – plays an important role in retail pricing and is widespread business practice
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______645::06e280066e8ce101946ce31f29893355
https://www.oenb.at/dam/jcr:48fcf3df-8e1b-406f-8c0e-1e9f10104c43/mop_2010_q3_analyses04_tcm16-212054.pdf
https://www.oenb.at/dam/jcr:48fcf3df-8e1b-406f-8c0e-1e9f10104c43/mop_2010_q3_analyses04_tcm16-212054.pdf
