Výsledky vyhledávání - "Tina C. Mims"

The impact of sales controls on manufacturers’ agents’ tactical decisions: the importance of inter-organizational climate

Autor: David Strutton, Kenneth Thompson, Trond Bergestuen, Tina C. Mims

Publikováno v: Journal of Business & Industrial Marketing. 37:1222-1240

PurposeOrganizational climate is an essential dynamic to leverage in salesforce performance. This study aims to develop a model that explores the determinants of independent manufacturers’ representatives’ (i.e. IMRs’) intentions to comply with

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::81b2f7c6f6efa84ea20ad5179b547d86
https://doi.org/10.1108/jbim-12-2020-0565

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Understanding credit card payment behavior among college students

Autor: Tina C. Mims, Shweta Singh, David H. Rylander

Publikováno v: Journal of Financial Services Marketing. 23:38-49

College students remain a lucrative target market for credit card companies even after the advent of the Credit Card Act of 2009. Unfortunately, many students are not prepared to use credit responsibly or make payments in a timely manner. Numerous st

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::dcae9d9908333296d7f1aeaba12ad6bd
https://doi.org/10.1057/s41264-018-0042-0

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College students and credit card companies: Implications of attitudes

Autor: David H. Rylander, Tina C. Mims, Shweta Singh

Publikováno v: Journal of Financial Services Marketing. 21:182-193

More knowledge and understanding is needed regarding the mechanisms influencing college student attitudes toward credit card companies and the behavior that students exhibit using credit cards. Prior literature in the area has been sparse. The curren

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::d96f9388495e6a1448892423a03051d8
https://doi.org/10.1057/s41264-016-0007-0

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An Immersion Approach to Client-Sponsored Projects: Preparing Students with Soft Skills Required for Hiring - Face to Face & Virtual Methods

Autor: Tina C. Mims, Michael Gade, Richard Conde, Kenneth Thompson

Publikováno v: International Journal of Higher Education. 10:42

As higher education is pressured to prove its students’ readiness to work, preparing marketing students to become successful professionals requires faculty to employ a myriad of approaches. Among these approaches that emerged over the past 30 years

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::2b5dc942316e3b6870067dbad6a267af
https://doi.org/10.5430/ijhe.v10n2p42

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