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pro vyhledávání: '"Thomas S. Tullis"'
Autor:
Thomas S. Tullis, Bill Albert
Chapter 11 highlights 10 key elements that will help you succeed when measuring the user experience. First, make the data come alive for your stakeholders by encouraging the team to observe user sessions and taking advantage of video clips. Second, d
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::36847fc91d1b25a4e39bea3ac4a4b2b5
https://doi.org/10.1016/b978-0-12-818080-8.00012-1
https://doi.org/10.1016/b978-0-12-818080-8.00012-1
Autor:
Thomas S. Tullis, Bill Albert
Chapter 8 presents some techniques for combining basic user experience (UX) metrics, such as task success, time on task, and subjective ratings, to form new metrics or an overall “usability score.” An easy way to combine different usability metri
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::2867f2efe83f4f9bc734a35559dd1b4c
https://doi.org/10.1016/b978-0-12-818080-8.00009-1
https://doi.org/10.1016/b978-0-12-818080-8.00009-1
Publikováno v:
AIS Transactions on Human-Computer Interaction. 4:190-211
User experience is becoming increasingly important in gaining a competitive advantage in the marketplace. One way to improve user experience is by including images of faces, which, according to the social presence theory, can create a feeling of warm
Autor:
Marisa Siegel, Thomas S. Tullis
Publikováno v:
Proceedings of the Human Factors and Ergonomics Society Annual Meeting. 54:620-623
This study examined seven methods for date entry on the web, including text input, selection using dropdown menus or radio buttons, and combination approaches. The focus was on the entry of dates that may be many years in the past, such as a date of
Publikováno v:
International Journal of Human-Computer Studies. 68:307-323
Generation Y (age 18-31) is a very large and economically powerful generation, containing eighty-two million people and spending $200 billion annually. It is not surprising that companies are interested in gaining the patronage of this group, particu
Publikováno v:
ACM SIGACCESS Accessibility and Computing. :18-24
E-commerce companies must strive to understand the changing physical, cognitive, and social requirements of their customers. The older demographic is the fastest growing worldwide [10, 15, 16, 20] and also the fastest growing online [8, 13]. In many
Publikováno v:
Proceedings of the Human Factors and Ergonomics Society Annual Meeting. 48:828-831
The goal of our study was to learn if providing older adults with tactile feedback would improve their performance on the Web. The study examined the effects on performance of older users completing tasks on a prototype website using both a normal mo
Publikováno v:
Proceedings of the Human Factors and Ergonomics Society Annual Meeting. 48:754-758
This study explored the effect of displaying sideways navigation and content in graphical applications for handheld devices. Because these devices can be easily rotated during use, alternate orientations for screen elements may be acceptable. Partici
Publikováno v:
HICSS
Research suggests that a main image on a homepage creates a distinct visual hierarchy that maybe inherently appealing to people. This in turn suggests that main images may play an important role in shaping user aesthetic reactions to a homepage. Rese
Autor:
Thomas S. Tullis, Marisa Siegel
Publikováno v:
CHI Extended Abstracts
A previous study had shown that users tend to associate certain elements of a web page with ads, and tend to avoid them. The current study revisited that data to see if this "ad blindness" varies with the age or gender of the users. We found that you