Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Thomas Bereuter"'
Publikováno v:
Management for Professionals ISBN: 9783031169922
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::10b3176ca737ce439c2d297458b27eb3
https://doi.org/10.1007/978-3-031-16993-9_19
https://doi.org/10.1007/978-3-031-16993-9_19
Publikováno v:
SSRN Electronic Journal.
Best practices and expert insights from social media are combined to shed more light on the needs of licensees or buyers to improve technology offers and the marketing approaches of licensors and sellers to foster technology transfer.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f851d5c8d91e4d17b335f967e765152d
https://doi.org/10.2139/ssrn.3583068
https://doi.org/10.2139/ssrn.3583068
