Zobrazeno 1 - 4
of 4
pro vyhledávání: '"Thitipann Kernsom"'
Autor:
Chumporn Moorapun, Thitipann Kernsom
Publikováno v:
The International Journal of Design Management and Professional Practice. 9:35-43
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c6a351a3191a8c19540c03813f9cb56c
https://doi.org/10.18848/2325-162x/cgp/v09i03/38635
https://doi.org/10.18848/2325-162x/cgp/v09i03/38635
Publikováno v:
Procedia - Social and Behavioral Sciences. 42:422-428
This research was undertaken applying “stimulus-organism-response” theory with two objectives: to ascertain determinants of window display intertwined with product messages and strategies; to study perception on window display conveying positioni
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::1ee24b25549b1c6e1c0f68418b1cd690
Publikováno v:
Procedia - Social and Behavioral Sciences. 5:1351-1356
Utilizing window display arrangements in the Central World Department Store in Bangkok as a case study, the research aims to elucidate the differentiation of design settings in attracting and conveying of merchandizing message to its target group. Th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d4b4f0f5da91b279a14209080a49a0a7
https://doi.org/10.1016/j.sbspro.2010.07.286
https://doi.org/10.1016/j.sbspro.2010.07.286
Publikováno v:
Journal of ASIAN Behavioural Studies. 1:7
This research was undertaken applying the “stimulus-organism-response” theory with two objectives: to ascertain determinants of window display intertwined with product messages and strategies; to study perceptions on window display conveying posi
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4e4dd4f1a485eecc6456f7c5fe2c23de
https://doi.org/10.21834/jabs.v1i1.167
https://doi.org/10.21834/jabs.v1i1.167