Zobrazeno 1 - 6
of 6
pro vyhledávání: '"Thelma Rocha"'
Publikováno v:
Internext: Revista Eletrônica de Negócios Internacionais, Vol 12, Iss 1, Pp 62-75 (2017)
Social business (SB) as a category of organization that seeks to create long-term economic and social value for the majority of the people has attracted the attention of policy-makers, practitioners, and scholars. Some authors highlight the role that
Externí odkaz:
https://doaj.org/article/82e822a04b3b473e90ca6cea3cbfe17f
Autor:
Thelma Rocha, José Cláudio Terra
Publikováno v:
Internext: Revista Eletrônica de Negócios Internacionais, Vol 4, Iss 1, Pp 20-39 (2009)
This paper is based on a sample of 104 subsidiaries of multinational corporations (MNCs) operating in Brazil. It investigates the mechanisms of knowledge transfer in marketing and their relationship to the strategic positioning of the subsidiaries (i
Externí odkaz:
https://doaj.org/article/c9acd33266d640e5b0ae409bc01bb829
Publikováno v:
Journal of International Consumer Marketing. 35:351-366
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b5446253ee298e987c45796edee965e5
https://doi.org/10.1080/08961530.2022.2109231
https://doi.org/10.1080/08961530.2022.2109231
Autor:
Mário Henrique Ogasavara, Pedro Lucas de Resende Melo, Thelma Rocha Rodrigues, Victor Ragazzi Isaak
Publikováno v:
Revista da Micro e Pequena Empresa. 12:81-95
O objetivo desta pesquisa reside em realizar uma metanalise envolvendo o exame de publicacoes em periodicos brasileiros e internacionais sobre o tema de internacionalizacao de redes de franquias. A contribuicao academica desta metanalise consiste em
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e914f17d7f36654b5fb5757dcb1629a1
https://doi.org/10.21714/19-82-25372018v12n1p8295
https://doi.org/10.21714/19-82-25372018v12n1p8295
Autor:
Rodrigues, Thelma Rocha
Publikováno v:
Repositório Institucional da USP (Biblioteca Digital da Produção Intelectual)
Universidade de São Paulo (USP)
instacron:USP
Universidade de São Paulo (USP)
instacron:USP
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______3056::f3bb747069de22127aa72df85d5da4bd
https://arquivo.espm.edu.br/revista/2015/2015-jan-fev/
https://arquivo.espm.edu.br/revista/2015/2015-jan-fev/
Autor:
Tales Andreassi, Thelma Rocha
Publikováno v:
Contemporary Microenterprise.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f6369c65de5c8a769dffaf0932b237ad
https://doi.org/10.4337/9781849808040.00020
https://doi.org/10.4337/9781849808040.00020