Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Thabang E. Mofokeng"'
Bitcoin adoption in online payments: examining consumer intentions and word-of-mouth recommendations
Publikováno v:
Future Business Journal, Vol 10, Iss 1, Pp 1-30 (2024)
Abstract Online retailers in emerging markets like South Africa are adopting Bitcoin payments. This study explores factors driving consumer adoption and word-of-mouth (WOM) recommendations for Bitcoin in online transactions. Using an integrated model
Externí odkaz:
https://doaj.org/article/d6a55317ece1420db9fe68ad461658f1