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pro vyhledávání: '"Tesary Lin"'
Autor:
Tesary Lin
Publikováno v:
Marketing Science. 41:663-681
I empirically separate two components in a consumer’s privacy preference. The intrinsic component is a “taste” for privacy, a utility primitive. The instrumental component comes from the consumer’s anticipated economic loss from revealing his
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::384019987b5a69f8ecc8527d47888920
https://doi.org/10.1287/mksc.2022.1368
https://doi.org/10.1287/mksc.2022.1368
Autor:
Tesary Lin, Sanjog Misra
Publikováno v:
Marketing Science. 41:433-440
The Identity Fragmentation Bias
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::10a7caba36611ebdd20726f9bc764a1d
https://doi.org/10.1287/mksc.2022.1360
https://doi.org/10.1287/mksc.2022.1360
Publikováno v:
SSRN Electronic Journal.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::17a78bbd5f6d17893adef9afdb5e6dba
https://doi.org/10.2139/ssrn.4430334
https://doi.org/10.2139/ssrn.4430334
Autor:
Tesary Lin
Publikováno v:
SSRN Electronic Journal.
I empirically separate two components in a consumer’s privacy preference. The intrinsic component is a “taste” for privacy, a utility primitive. The instrumental component comes from the consumer’s anticipated economic loss from revealing his
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::95d5dcf064d9b9d0d547da5b2e2e1ed6
https://doi.org/10.2139/ssrn.3406412
https://doi.org/10.2139/ssrn.3406412
Autor:
Sanjog Misra, Tesary Lin
Publikováno v:
SSRN Electronic Journal.
Consumers interact with firms across multiple devices, browsers, and machines; these interactions are often recorded with different identifiers for the same consumer. The failure to correctly match different identities leads to a fragmented view of e
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6fc9d8d4d649e0abe5c536fc78f8bcaf
https://doi.org/10.2139/ssrn.3507185
https://doi.org/10.2139/ssrn.3507185