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pro vyhledávání: '"Tatiana A. Iskyanderova"'
Autor:
Margarita A. Shumilina, Irina N. Novokupova, Tatiana A. Iskyanderova, Svetlana A. Galaktionova
Publikováno v:
Frontier Information Technology and Systems Research in Cooperative Economics ISBN: 9783030578305
In the scientific work, the essence of the concept of “marketing in the innovation sphere” is defined. A new methodology for developing a new product using an innovative marketing model in the context of integrating organizations is provided by t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::aeaca3a85b5c68f2a046ba237079925a
https://doi.org/10.1007/978-3-030-57831-2_2
https://doi.org/10.1007/978-3-030-57831-2_2