Zobrazeno 1 - 10
of 14
pro vyhledávání: '"Taofeek Olaiwola Dalamu"'
Autor:
Taofeek Olaiwola DALAMU
Publikováno v:
Styles of Communication, Vol 12, Iss 1, Pp 29-59 (2020)
This study analyzes campaign resources that Hillary Clinton and Donald Trump deployed to persuade the American electorate during the 2016 US Presidential Campaigns. The researcher considers eighteen advertisements as well as selected critical speec
Externí odkaz:
https://doaj.org/article/a613ca2c295c4e44bdf7b8b59e19960c
Autor:
Taofeek Olaiwola Dalamu
Publikováno v:
Journal of Language and Education, Vol 5, Iss 1, Pp 16-28 (2019)
The study investigated word formation experience in Yorùbá names. At the deployment of ellipsis, as the instrument of analysis, one observed the effectiveness of terminologies of competence and performance, being operational in the clipping of stat
Externí odkaz:
https://doaj.org/article/ea869aa72f7f4d1992af641c0187d90c
Autor:
Taofeek Olaiwola Dalamu
Publikováno v:
Revista de Humanidades, Iss 40 (2020)
Abstract: This study investigated the terminology of Black as a career metaphor that promotes the image of Guinness®. Thus, six ads of Guinness, deploying Black as the hub, were selected for illustrations. The author adopted Lakoffian-Johnsonian con
Externí odkaz:
https://doaj.org/article/2fc5be043cfd49aaa43a8d167ec26a6d
Autor:
Taofeek Olaiwola Dalamu
Publikováno v:
Revista de Estudos da Linguagem, Vol 27, Iss 1, Pp 241-274 (2019)
Abstract: It is no gainsaying that English is not only renowned in world affairs; its hegemony over other languages seems incontestable, and perhaps, unchecked. The domineering behavior has persuaded an L2 speaker to seek the knowledge of the languag
Externí odkaz:
https://doaj.org/article/9d14a600d51743d88e1f0fdf25861833
Maternal Ideology in an MTN® Advertisement: Analysing Socio-Semiotic Reality as a Campaign for Peace
Autor:
Taofeek Olaiwola Dalamu
Publikováno v:
Journal of Language and Education, Vol 3, Iss 4, Pp 16-26 (2017)
It seemed that the issue of maternal ideology as a device to curb social menaces has not attracted scholars. Thus, the study examined the use of maternal ideology in mobile telephone network (MTN®) as a means of influencing recipients against vices
Externí odkaz:
https://doaj.org/article/6f6ea001fb8e42409d0c27c6d211513c
Autor:
Taofeek Olaiwola Dalamu
Publikováno v:
Ethical Lingua: Journal of Language Teaching and Literature, Vol 4, Iss 2, Pp 93-108 (2017)
The study attempted to explain fundamentals of Systemic Functional Theory as textual analytical instruments. The basis was to demonstrate the applications of Ideational, Interpersonal and Textual Metafunctions as alternative semiotic resources that p
Externí odkaz:
https://doaj.org/article/d9f7136eb9bd45e28e3c34ef79ba2f56
Autor:
Taofeek Olaiwola Dalamu
Publikováno v:
Acta Scientiarum: Language and Culture, Vol 40, Iss 2 (2018)
Politeness is a concern and necessity in advertising because of sensitization goals to be achieved in the midst of cultural, legal and competitive challenges. Thus, this study examined the utilization of euphemistic devices that facilitate mild persu
Externí odkaz:
https://doaj.org/article/f57f5059472e4e1ea67aa4d70699395d
Autor:
Taofeek Olaiwola Dalamu
Publikováno v:
Ethical Lingua: Journal of Language Teaching and Literature, Vol 5, Iss 1 (2018)
This study focused on the Airtel’s Always On slogan to elucidate alternating choices constructed to build strong relationships with subscribers. The proceeding semiotic paradigms were strategic discourses communicated to dominate some facets of hum
Externí odkaz:
https://doaj.org/article/159c85284fa440c09690fcc31090bcc9
Autor:
Taofeek Olaiwola Dalamu
Publikováno v:
Anuari de Filologia. Llengües i Literatures Modernes; No 11 (2021); 29-51
Anuari de Filologia. Llengües i Literatures Modernes; No. 11 (2021); 29-51
Anuari de Filologia. Llengües i Literatures Modernes; Núm. 11 (2021); 29-51
Anuari de Filologia. Llengües i Literatures Modernes; No. 11 (2021): ; 29-51
RCUB. Revistas Científicas de la Universidad de Barcelona
instname
Anuari de Filologia. Llengües i Literatures Modernes; No. 11 (2021); 29-51
Anuari de Filologia. Llengües i Literatures Modernes; Núm. 11 (2021); 29-51
Anuari de Filologia. Llengües i Literatures Modernes; No. 11 (2021): ; 29-51
RCUB. Revistas Científicas de la Universidad de Barcelona
instname
This study examined the interplay of pictorial and written modes that position advertising as a multimodal genre, explainable through a social semiotic perspective. Eight advertisements of the financial, telecommunications, and beverage products func
Autor:
Taofeek Olaiwola Dalamu
Publikováno v:
Acta Universitatis Danubius: Communicatio, Vol 13, Iss 1, Pp 59-90 (2019)
The study demonstrated the resourcefulness of Halliday’s system network for defining a semantic field of text. The application of the terminological strands of from below, from around, and from above to an advertisement of Central Bank of Nigeria p