Zobrazeno 1 - 10
of 45
pro vyhledávání: '"TIRUNILLAI, SESHADRI"'
Autor:
Shankar, Venkatesh, Kalyanam, Kirthi, Setia, Pankaj, Golmohammadi, Alireza, Tirunillai, Seshadri, Douglass, Tom, Hennessey, John, Bull, J.S., Waddoups, Rand
Publikováno v:
In Journal of Retailing March 2021 97(1):13-27
Publikováno v:
Journal of Marketing, 2019 Jul 01. 83(4), 1-20.
Externí odkaz:
https://www.jstor.org/stable/26973074
Publikováno v:
Journal of Marketing, 2019 Jan 01. 83(1), 8-23.
Externí odkaz:
https://www.jstor.org/stable/26973044
Publikováno v:
Journal of Marketing Research (JMR); Dec2022, Vol. 59 Issue 6, p1120-1140, 21p, 2 Diagrams, 7 Charts
Publikováno v:
Journal of Marketing; Nov2022, Vol. 86 Issue 6, p13-31, 19p, 1 Diagram, 3 Charts, 2 Graphs
Publikováno v:
Journal of Marketing Research, 2018 Apr 01. 55(2), 254-264.
Externí odkaz:
https://www.jstor.org/stable/44878555
Publikováno v:
Marketing Science, 2017 Nov 01. 36(6), 862-878.
Externí odkaz:
https://www.jstor.org/stable/45158683
Autor:
Tellis, Gerard J.1 (AUTHOR) tellis@marshall.usc.edu, Tirunillai, Seshadri2 (AUTHOR)
Publikováno v:
Journal of Global Scholars of Marketing Science. Jun2021, Vol. 31 Issue 3, p433-436. 4p.
Autor:
TIRUNILLAI, SESHADRI1 (AUTHOR) seshadri@bauer.uh.edu, TELLIS, GERARD J.2,3,4 (AUTHOR) tellis@usc.edu
Publikováno v:
Journal of Marketing Research (JMR). Aug2014, Vol. 51 Issue 4, p463-479. 17p. 2 Color Photographs, 3 Diagrams, 8 Charts, 1 Graph.
Publikováno v:
Marketing Science, 2012 Mar 01. 31(2), 198-215.
Externí odkaz:
http://dx.doi.org/10.1287/mksc.1110.0682