Zobrazeno 1 - 2
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pro vyhledávání: '"Syed Jamshed Ahmed"'
Publikováno v:
Pakistan Journal of Medical Sciences
Objectives: Recently pharmaceutical marketers have expanded their audience by directly to the consumers advertising (DTCA) which is almost always limited to non-prescription drugs. DTCA has substantial effects on patient behavior and physician prescr
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::a278950f52e102bcdcf3522149f8e2ff
https://doi.org/10.12669/pjms.343.15120
https://doi.org/10.12669/pjms.343.15120
Autor:
Zaman K; Kamran Ali Zaman, Pharm-D, MBA. Marketing Manager and CRA, PharmEvo (Pvt.) Ltd, Karachi, Pakistan., Asim K; Dr. Kiran Asim, MBBS. Resident Medical Officer, Allied Hospital, Faisalabad, Pakistan., Shah N; Prof. Nusrat Shah, Professor of Gynecology and Obstetrics, Dow University of Health Sciences, Karachi, Pakistan., Ahmed SJ; Syed Jamshed Ahmed, B-Pharm, MBA, PhD Scholar Deputy Chief Executive Officer, PharmEvo (Pvt.) Ltd., Director Pharmacy Services, Alkhidmat Hospital, Karachi, Pakistan.
Publikováno v:
Pakistan journal of medical sciences [Pak J Med Sci] 2018 May-Jun; Vol. 34 (3), pp. 710-713.