Zobrazeno 1 - 10
of 146
pro vyhledávání: '"Svend Hollensen"'
Publikováno v:
Journal of Business Models, Vol 8, Iss 2 (2020)
Purpose: This paper investigates the implications for a manufacturer’s relationship building towards B2B customers and suppliers as a consequence of Internet-of-Things (IoT) platform models. Design/methodology/approach: Explorative single case s
Externí odkaz:
https://doaj.org/article/ff9d811c276440aeaa0313a255d3a2aa
Publikováno v:
Journal of Business Strategy. 44:119-125
Purpose This study aims to present and explain the concept of Metaverse, which will revolutionize nearly every industry and can be regarded as the 3D version of the internet. Especially, the paper explores the “building blocks” of the Metaverse a
Autor:
Svend Hollensen, Niels Nolsøe Grünbaum
Publikováno v:
New Global Ict-Based Business Models ISBN: 9781003338932
University of Southern Denmark
Hollensen, S & Grünbaum, N N 2011, Industry Service-Technology Centre . in P Lindgren (ed.), NEW GLobal ICT-based Business Models . River Publishers, Aalborg, pp. 89-95 .
University of Southern Denmark
Hollensen, S & Grünbaum, N N 2011, Industry Service-Technology Centre . in P Lindgren (ed.), NEW GLobal ICT-based Business Models . River Publishers, Aalborg, pp. 89-95 .
The chapter describes and explains the development of an Industry Service Technology (IS-T) portal solution at Danfoss for testing of products, including booking system for standardised 'service packages' in order to reduce waiting time.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::e1e7ea11a11d1a6b8b263ec15af1632b
https://doi.org/10.1201/9781003338932-7
https://doi.org/10.1201/9781003338932-7
Publikováno v:
Gretzinger, S, Dyhr Ulrich, A M, Hollensen, S & Leick, B 2021, ' Understanding incubation during foreign market entry : Lessons learnt from an illustrative Danish case study ', Journal of Business and Industrial Marketing, vol. 36, no. 11, pp. 2074-2085 . https://doi.org/10.1108/JBIM-05-2019-0198
Purpose This paper aims to discuss business incubation to enter foreign markets in Brazil, Russia, India and China (BRIC) countries through the lens of an “international business incubator” (IBI). International market expansion offers huge opport
Autor:
Yogesh K. Dwivedi, Laurie Hughes, Yichuan Wang, Ali A. Alalwan, Sun J. (Grace) Ahn, Janarthanan Balakrishnan, Sergio Barta, Russell Belk, Dimitrios Buhalis, Vincent Dutot, Reto Felix, Raffaele Filieri, Carlos Flavián, Anders Gustafsson, Chris Hinsch, Svend Hollensen, Varsha Jain, Jooyoung Kim, Anjala S. Krishen, Jared O. Lartey, Neeraj Pandey, Samuel Ribeiro‐Navarrete, Ramakrishnan Raman, Philipp A. Rauschnabel, Amalesh Sharma, Marianna Sigala, Cleopatra Veloutsou, Jochen Wirtz
Publikováno v:
Psychology & Marketing
The initial hype and fanfare from the Meta Platforms view of how the metaverse could be brought to life has evolved into an ongoing discussion of not only the metaverse's impact on users and organizations but also the societal and cultural implicatio
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::c0592d3bccff319520200bc4062eb1cf
https://hdl.handle.net/11250/3042091
https://hdl.handle.net/11250/3042091
Publikováno v:
International Journal of Value Chain Management. 14:1
Autor:
Svend Hollensen
Publikováno v:
Hollensen, S 2020, Glocalization: companies search for the right balance between globalization and localization . in G H Brodowsky & C P Schuster (eds), Handbook on Cross-Cultural Marketing . 1. edn, Edward Elgar Publishing, UK, Research Handbooks in Business and Management Series, pp. 20-36 . https://doi.org/10.4337/9781788978545.00009
The research has grown out of the standardization/adaptation debate. The outcome of the two company cases (Henkel / Persil and Electrolux) underlines the necessity for other companies to consider the glocal marketing strategy as an alternative to eit
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::03d1b8248375cf5123fcd0086f9f59d7
https://portal.findresearcher.sdu.dk/da/publications/d8511c98-5a30-44ad-b90c-fdcae272a110
https://portal.findresearcher.sdu.dk/da/publications/d8511c98-5a30-44ad-b90c-fdcae272a110
Publikováno v:
Hollensen, S, Morales-Contreras, M F, Arteaga, J & Eskerod, P 2020, ' Sustainability and IoT Readiness within Hotels ', ACIEK 2020, Madrid, Spain, 23/06/2020-25/06/2020 .
University of Southern Denmark
University of Southern Denmark
The proposed typology identifies four strategic positions a hotel can take when it comes to sustainability readiness and IoT readiness. The positions are linked to the hotel’s internal and external conditions, and the paper points to an energy savi
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::c9c17a2e95c4186ba03490ab3e6c73cc
https://findresearcher.sdu.dk:8443/ws/files/160346276/ACIEK_Abstract_2020.docx
https://findresearcher.sdu.dk:8443/ws/files/160346276/ACIEK_Abstract_2020.docx
Publikováno v:
Hollensen, S, Boyd, B & Goto, T 2020, Danfoss in China : How Family-Owned Danfoss Turned China into Their Second “Home-Market . SAGE Publications . https://doi.org/10.4135/9781529708653
This case describes the activities of the Danfoss Group in China, how they entered the market and became a close partner of different companies in China. The Chinese market is still considered to be quite closed and difficult to enter. Therefore, the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::f0d8e369784e79b75a5ed25a9790b227
https://portal.findresearcher.sdu.dk/da/publications/d38daac6-a91c-474a-abc0-c1ecd91e0077
https://portal.findresearcher.sdu.dk/da/publications/d38daac6-a91c-474a-abc0-c1ecd91e0077