Zobrazeno 1 - 10
of 34
pro vyhledávání: '"Suzanna J. Opree"'
Publikováno v:
Social Media + Society, Vol 10 (2024)
People report receiving ads on their mobile device that are seemingly related to previous offline conversations (i.e., conversation-related advertising). They may think that this is because their electronic devices are eavesdropping (i.e., e-eavesdro
Externí odkaz:
https://doaj.org/article/d2abdf935e2b4d77b8e93dcb7523ab9b
Publikováno v:
Cyberpsychology: Journal of Psychosocial Research on Cyberpspace, Vol 16, Iss 3 (2022)
Data-driven practices, such as personalized communication, computational advertising, and algorithmic decision making, are now commonplace. However, they have been criticized for (mis)uses of personal data and invasions of people’s privacy. Recentl
Externí odkaz:
https://doaj.org/article/e3036d10137e4b93b24c59493cb513db
Publikováno v:
Societies, Vol 8, Iss 1, p 18 (2018)
Research into children’s psychological well-being is scarce and fragmented. To be able to study the predictors of children’s psychological well-being and advance the field, a reliable and valid measure is needed. In studies among adults, psycholo
Externí odkaz:
https://doaj.org/article/a03f974c6089475db4ff8f94006a6e00
Autor:
Mariana Fried, Suzanna J. Opree
Publikováno v:
Poetics. Journal of Empirical Research on Culture, the Media and the Arts, 96:101761, 1-11. Elsevier
Research on LGBT-inclusive advertising has been limited to analyzing ad content and commercial effectiveness. This study focuses on viewers’ perception of advertising featuring lesbian, gay, and transgender characters and its prosocial potential. I
Autor:
Bartosz G. Żerebecki, Suzanna J. Opree
Publikováno v:
International Journal of Child-Computer Interaction, 34:100538, 1-10. Elsevier
Previous research among Western youth has yielded inconclusive results regarding the effect of technology use on life satisfaction. This research focused on a particular type of technology use, namely, social use, and examined whether youths’ socia
Autor:
Suzanna J. Opree, Brigitte Naderer
Publikováno v:
Tijdschrift voor Communicatiewetenschap. 50:129-132
Publikováno v:
International Review on Public and Nonprofit Marketing, 19(1), 37-51. Springer-Verlag
While there is support for regulatory fit theory in predicting the communication effectiveness of promotion-framed and prevention-framed messages in advertisements, it is not certain if the theory can be extended to predict the effectiveness of promo
Publikováno v:
Psychology of Popular Media.
Autor:
Suzanna J. Opree, Rinaldo Kühne
Publikováno v:
Psychology of Popular Media.