Zobrazeno 1 - 10
of 12
pro vyhledávání: '"Supavich Pengnate"'
Publikováno v:
Corporate Communications: An International Journal. 25:187-205
PurposeIn economic crisis, where tensions create anxiety and test the emotions of the firms' shareholders, communication from top management is very crucial as it provides the reflection of the managers' interpretation of the firms' situation and pot
Publikováno v:
Interacting with Computers. 32:103-117
Virtual reality (VR) provides new opportunities for businesses to gain competitive advantages by enabling them to innovatively engage customers. Based on presence theory, this study aims to test the influences of two major components of presence, soc
Autor:
Supavich Pengnate
Publikováno v:
Online Information Review. 43:1136-1150
Purpose Clickbait has become a popular strategy for attracting online users by enticing them to follow the link to a particular website to read further. The purpose of this paper is to fill a gap in the literature by providing empirical evidence of h
Publikováno v:
International Journal of Human–Computer Interaction. 35:1517-1531
This study investigates how website design features, web page order and visual complexity, influence users’ initial website aesthetic impressions and how such impressions subsequently enhan...
Publikováno v:
Information Systems Frontiers.
This study develops a scale to measure individual differences in the centrality of visual website aesthetics (CVWA) and then examines the impact of the CVWA on users’ responses. Drawing on the concept of individual differences in the centrality of
Autor:
Rathindra Sarathy, Supavich Pengnate
Publikováno v:
Computers in Human Behavior. 67:49-60
Online trust is considered as a critical factor in online shopping, especially when dealing with unfamiliar vendors. This research provides empirical findings from an experimental investigation of the influence of website emotional design features, v
Publikováno v:
HICSS
Publikováno v:
International Journal of Information Management. 54:102138
Online peer-to-peer (P2P) lending platforms are gaining popularity for providing financing and loans to small and micro entrepreneurs, particularly in developing parts of the world. This study investigates how individual borrowers in the P2P platform
Autor:
Pavlo D. Antonenko, Supavich Pengnate
Publikováno v:
International Journal of Human-Computer Interaction. 29:582-593
Despite the rapidly increasing numbers of informational websites and learners using the World Wide Web to research topics, empirical evidence on the relationships between website design elements and website trustworthiness is scarce. This study used
Publikováno v:
Human-Computer Interaction. Human-Centred Design Approaches, Methods, Tools, and Environments ISBN: 9783642392313
HCI (1)
HCI (1)
This research investigates individual differences in the centrality of visual aesthetics (CVA) in the online context. The study examines the influence of CVA on online user responses, namely perception of website visual appeal, trust, and intention t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::aaf4fb6ca2370e781e6ad194b55c8f66
https://doi.org/10.1007/978-3-642-39232-0_64
https://doi.org/10.1007/978-3-642-39232-0_64