Zobrazeno 1 - 10 of 10 pro vyhledávání: '"Sunaina Chugani"'
2
The role of entitlement and perceived resources in gratitude’s effect on materialism: Longitudinal and situational effects
Autor: Jae-Eun Namkoong, Hyunjung Crystal Lee, Sunaina Chugani
Publikováno v: Journal of Business Research. 139:993-1003
Gratitude plays a prominent role in marketing and consumer behavior. Yet, limited causal evidence has demonstrated how gratitude works or how gratitude-based marketing influences purchase decisions. We address this gap using four studies. Studies 1 a
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::a2819dab1d732360ae83bb5c53697f34
https://doi.org/10.1016/j.jbusres.2021.10.029
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5
The experiential pleasure of food: A savoring journey to food well-being
Autor: Adrienne Muldrow, Wided Batat, Emily M. Moscato, Steven S. Chan, Sunaina Chugani, Iana A. Castro, Paula C. Peter
Publikováno v: Journal of Business Research. 100:392-399
This paper introduces experiential pleasure of food (EPF) as a journey that involves the enduring cognitive and emotional pleasure consumers gain from savoring the multisensory, communal, and cultural meanings of food experiences. Specifically, our p
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::df8f1c9adfffa5df6f1b04ec1a938e46
https://doi.org/10.1016/j.jbusres.2018.12.024
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6
Enabling and Cultivating Wiser Consumption : The Roles of Marketing and Public Policy
Autor: Gillian Sullivan-Mort, Tavleen Kaur, Michael G. Luchs, Mia M. Birau, Carlos Trujillo, Yuliya A. Komarova, Sunaina Chugani, Miguel Angel Zúñiga, Lucie K. Ozanne, Farnoush Reshadi, Julia Belyavsky Bayuk, Hyeyoon Bae, Atar Herziger, Marieke L. Fransen, Elizabeth A. Minton, David Glen Mick, Jason Stornelli
Publikováno v: Journal of Public Policy & Marketing, 40, 2, pp. 226-244
Journal of Public Policy and Marketing
Journal of Public Policy and Marketing, American Marketing Association, 2021
Journal of Public Policy & Marketing, 40, 226-244
International audience; Contemporary consumers, societies, and ecologies face many challenges to well-being. Consumer researchers have responded with new attention to what engenders happiness and flourishing, particularly as a function of consuming m
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::84f109ccca0ac3006622f47e4a0766dd
https://hal.archives-ouvertes.fr/hal-03188180
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7
Mindfulness: Its Transformative Potential for Consumer, Societal, and Environmental Well-Being
Autor: Sonya A. Grier, George R. Milne, Yoon-Na Cho, Stephen J. Gould, Steven S. Chan, Sunaina Chugani, Mitchel R. Murdock, Spencer M. Ross, David Glen Mick, Shalini Bahl, Joshua D. Dorsey, Robert M. Schindler, Sabine Boesen-Mariani
Publikováno v: Journal of Public Policy & Marketing. 35:198-210
The authors propose that mindfulness is an antidote to mindless consumption, which adversely affects individual and collective well-being. The concept of mindfulness is explained and applied to the consumption context. More specifically, the authors
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::6bfa300b3fd1b5166b4ebbf6ed3ecb1e
https://doi.org/10.1509/jppm.15.139
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8
Reconceptualizing materialism as identity goal pursuits : Functions, processes, and consequences
Autor: Agnes Nairn, Farrah Arif, Kristin Scott, Nancy Wong, Ayalla Ruvio, Alexander Gunz, Mario Pandelaere, L. J. Shrum, Tina M. Lowrey, Spencer M. Ross, Sunaina Chugani, Jill M. Sundie
Publikováno v: Journal of Business Research
Journal of Business Research, Elsevier, 2013, pp.1179-1185 P
International audience; This article proposes an expanded conceptualization of materialism that grounds materialism in research on the self. The article stresses the functions of materialistic goal pursuit, the processes by which these functions are
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ffab4573c979032b80f8cfee63aeca0d
https://hal.archives-ouvertes.fr/hal-02313071
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9
Happily Ever After: The Effect of Identity-Consistency on Product Satiation
Autor: Joseph P. Redden, Sunaina Chugani, Julie R. Irwin
Publikováno v: Journal of Consumer Research. :ucv040
Repeated consumption of products and experiences leads to a reduction in enjoyment over time, a phenomenon that is commonly referred to as “satiation.” Three studies show that consumers satiate more slowly to products that are consistent with a c
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::6dace9b96840a5f7a08e6596605deec3
https://doi.org/10.1093/jcr/ucv040
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10
Department of Education Community Technology Center grant allocations
Autor: Lai C. Liu, Sunaina Chugani, Kai S. Koong
Publikováno v: Electronic Government, an International Journal. 2:305
One of the solutions promoted by both the US government and a number of private organisations to bridge the Digital Divide problem is the establishment of Community Technology Centers (CTCs). This study examines the relationship between CTC grants al
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::0bf834244f7e97eed9939676db48897c
https://doi.org/10.1504/eg.2005.007781
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