Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Suleiman Al-Khattab"'
Autor:
Suleiman AL KHATTAB, FARES FRAIJ
Publikováno v:
Management & Marketing, Vol IX, Iss 1, Pp 111-125 (2011)
With the increasing number of higher education institutions in Jordan,universities are competing to attract more students. To achieve this goal, theuniversities are competing to provide the students with all possiblesatisfaction means through providi
Externí odkaz:
https://doaj.org/article/9d89c268617c46038e0aca6244b2e555
The Impact of Marketing Innovation on Customer Satisfaction in Aqaba Special Economic Zone Authority
Publikováno v:
Journal of Social Sciences (COES&RJ-JSS). 8:399-417
The aim of this study was to explore the effect of marketing innovation on customer satisfaction in Aqaba Special Economic Zone Authority. Also, the study involved the effect of each one of the elements of marketing innovation (innovation in marketin