Zobrazeno 1 - 5
of 5
pro vyhledávání: '"Suleiman A. Al Khattab"'
Publikováno v:
American Journal of Industrial and Business Management. :538-547
This study aims to investigate the impact of E-integrated marketing communication (E-IMC) on customers’ attitudes toward electronic products. In order to achieve the objectives of the study, the researchers deployed the descriptive analytical appro
Publikováno v:
Journal of Service Science and Management. :588-597
This study aims to investigate “The impact of the Green Supply Chain Management” (GSCM) on Environmental-Based Marketing Performance. In order to achieve the objectives of the study, the researchers deployed the descriptive analytical approach du
Autor:
Mahmaod Al-Rawad, Adel Al Khattab, Sundus Al‐Yatama, Jehad S. Aldehayyat, Suleiman A. Al Khattab
Publikováno v:
International Journal of Commerce and Management. 22:168-181
PurposePolitical‐legal risk perception is just as important a consideration in dealing effectively with the threats exposed by international enterprises. This research emphasizes how important it is to integrate the perception of risk factor into t
Publikováno v:
International Business Management. 5:247-254
Publikováno v:
International Journal of Business and Management. 6
The importance of service quality for business performance has been recognized in the literature through the direct effect on customer satisfaction and the indirect effect on customer loyalty. The main objective of the study was to measure hotels' se