Reference Group, Perceived Value, and Institution Image for Student Behavior Intention

Autor: Rezeki, Sri, Mulyana, Agus, Lazuardi, Dedy, Sudaryo, Yoyo, Lenggogeni, Sulaiman, Anwar

Publikováno v: International Journal of Professional Business Review; Vol. 8 No. 7 (2023): Continuous publication; e02696
International Journal of Professional Business Review; v. 8 n. 7 (2023): Continuous publication; e02696

Purpose: The purpose of this study is to create an empirical model of behavioral intentions of students at a private STIE institution in Medan. The survey method is the explanation survey method. Theoretical framework : The nature of the investigatio

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=issn25253654::c9c3f0d7254bd4ec1aeb145b65771ed0
https://openaccessojs.com/JBReview/article/view/2696