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Autor:
Striegel, Serena Simone
The automotive industry is currently experiencing a volatile market environment. To be successful in this environment, it is essential to retain existing customers and to attract new customers. A comparison of competitor automobiles demonstrates a si
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______793::e4e22538685b07a68d345991d7417cbf
https://depositonce.tu-berlin.de/handle/11303/12585
https://depositonce.tu-berlin.de/handle/11303/12585
Autor:
Striegel, Serena Simone
The automotive industry is currently experiencing a volatile market environment. To be successful in this environment, it is essential to retain existing customers and to attract new customers. A comparison of competitor automobiles demonstrates a si
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3d11ab1d1a7698aa7ccf55eabf0831bf