Zobrazeno 1 - 10
of 13
pro vyhledávání: '"Stevie Watson"'
Autor:
Stevie Watson
Publikováno v:
Dental Nursing. 19:238-239
Stevie Watson shares her experience of the iTero Wizz training programme.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::425b0a743b73b437887570f637a022ce
https://doi.org/10.12968/denn.2023.19.5.238
https://doi.org/10.12968/denn.2023.19.5.238
Publikováno v:
Measurement and Evaluation in Counseling and Development. 46:136-153
Item response models (IRMs) were used to analyze Cross Racial Identity Scale (CRIS) scores. Rasch analysis scores were compared with classical test theory (CTT) scores. The partial credit model dem...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::901a34443eb14e2aea2e26241118ae2f
https://doi.org/10.1177/0748175612468594
https://doi.org/10.1177/0748175612468594
Publikováno v:
Administration & Society. 46:519-547
A growing number of state welfare agencies are using the Internet to communicate with potential and current clients. Although public management benefits are clear, little is known about client perspectives. This mixed-methods research project examine
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::188925c76732e3ee3f39089783a04a30
https://doi.org/10.1177/0095399712465596
https://doi.org/10.1177/0095399712465596
Autor:
Stevie Watson
Publikováno v:
Journal of Retailing and Consumer Services. 19:287-296
This research examines the effects of service criticality, service type, previous service experience, and service recovery on customer satisfaction, customer loyalty, and complaint behavior. The results of a 2 (service criticality: high or low) x2 (s
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::de821f8168456b8c655f765e59b13609
https://doi.org/10.1016/j.jretconser.2012.02.003
https://doi.org/10.1016/j.jretconser.2012.02.003
Publikováno v:
Journal of Promotion Management. 17:407-417
This article integrates marketing and social psychology theories and findings into a conceptual model that describes the conditions for which idealized advertising images induce positive (or negative) consumer outcomes. Extending Bessenoff's moderate
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::dc4b51919d172caceb852cb92b12b78c
https://doi.org/10.1080/10496491.2011.620494
https://doi.org/10.1080/10496491.2011.620494
Publikováno v:
Journal of Applied Social Psychology. 41:2405-2420
Name is an important, yet under-researched racial cue that can affect evaluators' opinions, attitudes, and beliefs about minority job applicants. This study examined a two-way ANOVA interaction between name and sales job type on White sales professio
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::569a2339edc81919e261bd7a12d8f1ee
https://doi.org/10.1111/j.1559-1816.2011.00822.x
https://doi.org/10.1111/j.1559-1816.2011.00822.x
Autor:
Stevie Watson, Penelope F. DeJong
Publikováno v:
Journal of Promotion Management. 17:396-406
This study examines the effect of consumer prejudice on ethical responses to public allegations of skin tone manipulation in print advertising. A sample of 156 undergraduate business students read a fictitious news story in which an advertising watch
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::07a6ef7f4b8f8169004e0ea684be7855
https://doi.org/10.1080/10496491.2011.620485
https://doi.org/10.1080/10496491.2011.620485
Publikováno v:
Journal of Supply Chain Management. 47:60-72
Electronic reverse auctions (eRAs) are a popular tool used in sourcing and business research. However, the complexity of decisions made during this type of auction is not yet fully understood. The authors use data from a published laboratory experime
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3f37f6d3f55f22cd82ec1dcf5b3987b4
https://doi.org/10.1111/j.1745-493x.2010.03214.x
https://doi.org/10.1111/j.1745-493x.2010.03214.x
Publikováno v:
Journal of Marketing Communications. 16:185-201
Two experimental studies were conducted to examine African Americans' (AA) perceptions and attitudes toward light-skinned and dark-skinned AA female models in print advertisements. Using convenience student samples from three universities in the sout
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::911ddf7ddbc977caca38faecc485572b
https://doi.org/10.1080/13527260802707585
https://doi.org/10.1080/13527260802707585
Publikováno v:
Communication Research Reports. 26:91-104
This study examined high-prejudice and low-prejudice Whites' responses toward dark-skinned and light-skinned Black female spokespersons in print advertisements. A sample of 263 White students attending a Midwestern university participated in the stud
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d711615f5d29a69afa7e8d0dd6231eb1
https://doi.org/10.1080/08824090902900479
https://doi.org/10.1080/08824090902900479