Zobrazeno 1 - 10
of 14
pro vyhledávání: '"Stephanie Geiger-Oneto"'
Publikováno v:
Journal of Consumer Behaviour. 22:27-42
Autor:
Robert Sprague, Stephanie Geiger-Oneto
Publikováno v:
American Business Law Journal. 57:735-772
Publikováno v:
Journal of Consumer Behaviour. 19:581-593
Publikováno v:
Journal of Business Strategy. 42:41-49
Purpose The purpose of this paper is to offers the authors’ perspective on a problem rarely considered by those making strategic decisions: conflicting laws at different levels of jurisdiction, specifically those related to stigmatized products. De
Publikováno v:
European Journal of Marketing. 53:2530-2555
Purpose The purpose of this paper is to explore the role of religion, morality and mindset in influencing perceptions of luxury products. Design/methodology/approach The study uses three experimental studies to investigate this relationship. Findings
Publikováno v:
Journal of Macromarketing. 38:206-217
Using Social Identity Theory, this article explores the process by which a stigmatized consumption practice, namely recreational and medical marijuana use, has been gaining regulatory and normative legitimacy. An online panel (N=432) was surveyed abo
Publikováno v:
Journal of the Academy of Marketing Science. 41:357-372
Even in difficult economic times, many consumers consider the social implications of the goods they select and therefore take into account whether those goods carry a luxury brand label—which for some will be authentic, for some counterfeit. While
Publikováno v:
Journal of Consumer Behaviour. 11:347-356
Consumers increasingly subscribe to community-supported agriculture (CSA) programs as an alternative retail channel for fresh produce. Compared with supermarket retailers, CSAs are built around an ethos of community rather than efficiency and economi
Publikováno v:
Journal of Macromarketing. 31:276-290
An alternative trade organization (ATO) is one where philosophies of social justice and/or environmental well-being preside over mission-based marketing transactions. The primary mission of such organizations is to develop equal partnerships among me
Publikováno v:
Global Fashion Management Conference. 2018:16-16