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Publikováno v:
Strategy & Leadership, 2015, Vol. 43, Issue 5, pp. 32-39.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/SL-06-2015-0054
Publikováno v:
Strategy & Leadership. 43:32-39
Purpose – To understand how the most successful organizations use big data and analytics innovate, researchers studied 341 respondents’ usage of big data and analytics tools for innovation. Design/methodology/approach – Researchers asked about