Zobrazeno 1 - 10
of 1 630
pro vyhledávání: '"Sports clubs"'
Publikováno v:
Business Systems Research, Vol 15, Iss 1, Pp 91-109 (2024)
Understanding the motivations behind consumer engagement on sports club social media can help clubs and marketers tailor their strategies to better connect with fans, fostering deeper loyalty and more meaningful interactions. By identifying what driv
Externí odkaz:
https://doaj.org/article/f42f33e9d55d4e8aa3212f5cadfc55b4
Autor:
Keegan Lutherus, Antonia C. Lyons
Publikováno v:
Kōtuitui, Vol 19, Iss 3, Pp 280-300 (2024)
Traditionally, males have been more involved in community sports, and they also consume alcohol at higher rates compared to other genders in Aotearoa NZ. The present study drew on notions of gender and hegemonic masculinity to explore people's experi
Externí odkaz:
https://doaj.org/article/86aecbb920804f3597c6cd54649ff9a4
Autor:
Bańbuła Joanna
Publikováno v:
Physical Culture and Sport: Studies and Research, Vol 104, Iss 1, Pp 36-47 (2024)
The primary objective of this research endeavor outlined in the thesis was to evaluate the impact of the individual dimensions of Customer-Based Brand Equity (CBBE) – brand awareness, brand association, perceived quality and brand loyalty – on th
Externí odkaz:
https://doaj.org/article/0ff4e7394b7a4c56b6df19b31c4701c1
Autor:
André C. K. Baumann, Ståle Pallesen, Rune A. Mentzoni, Eirin Kolberg, Vegard Waagbø, Anders Sørensen, Joakim H. Kristensen
Publikováno v:
Frontiers in Sports and Active Living, Vol 6 (2024)
AimThe current study aimed to explore grassroots esports in sports clubs in Norway from the perspective of volunteer esports leaders.Method and resultsFifteen volunteers were recruited from grassroots esports initiatives in various sports clubs and w
Externí odkaz:
https://doaj.org/article/56ec2cf73eff481a8f3a651d4aae6cbd
Publikováno v:
Физическое воспитание и студенческий спорт, Vol 3, Iss 1, Pp 35-47 (2024)
The article presents results of a sociological study “Student sports: opportunities and prospects”, which was conducted by the Center for Sociological Research “14–35” in 2022. Total number of respondents was 7,647 respondents. The sample w
Externí odkaz:
https://doaj.org/article/964ecc78c83a4c68b3d615c686071d4b