Zobrazeno 1 - 10
of 89
pro vyhledávání: '"Spiller, Stephen"'
Autor:
Spiller, Stephen Andrew
Every consumer decision incurs a cost. An hour spent researching products is an hour not spent working. Vacation days used in the winter are vacation days not used in the summer. A dollar spent on a car payment is a dollar not spent dining out. What
Externí odkaz:
http://hdl.handle.net/10161/3939
Publikováno v:
Journal of Marketing Research (JMR); Dec2023, Vol. 60 Issue 6, p1052-1070, 19p
Autor:
Dellaert, Benedict G. C., Shu, Suzanne B., Arentze, Theo A., Baker, Tom, Diehl, Kristin, Donkers, Bas, Fast, Nathanael J., Häubl, Gerald, Johnson, Heidi, Karmarkar, Uma R., Oppewal, Harmen, Schmitt, Bernd H., Schroeder, Juliana, Spiller, Stephen A., Steffel, Mary
Publikováno v:
Marketing Letters, 2020 Dec 01. 31(4), 335-347.
Externí odkaz:
https://www.jstor.org/stable/48739819
Autor:
Dias, Rodrigo S.1 (AUTHOR) rodrigo.dias@duke.edu, Spiller, Stephen A.2 (AUTHOR), Fitzsimons, Gavan J.3 (AUTHOR)
Publikováno v:
Marketing Letters. Sep2023, Vol. 34 Issue 3, p367-374. 8p. 1 Graph.
Autor:
Spiller, Stephen A., Ariely, Dan
Publikováno v:
In Organizational Behavior and Human Decision Processes November 2020 161:188-200
Autor:
Spiller, Stephen A.
Publikováno v:
In Current Opinion in Psychology April 2019 26:98-102
Publikováno v:
Management Science, 2018 Jul 01. 64(7), 3313-3330.
Externí odkaz:
https://www.jstor.org/stable/48748192
Autor:
SPILLER, STEPHEN A., BELOGOLOVA, LENA
Publikováno v:
Journal of Consumer Research, 2017 Apr 01. 43(6), 970-991.
Externí odkaz:
https://www.jstor.org/stable/26570356
Autor:
Simon, Dan, Spiller, Stephen A.
Publikováno v:
Psychological Science, 2016 Dec 01. 27(12), 1588-1599.
Externí odkaz:
http://www.jstor.org/stable/26170303
Publikováno v:
Psychological Science, 2016 Jan 01. 27(1), 103-113.
Externí odkaz:
http://www.jstor.org/stable/24763558