Zobrazeno 1 - 4
of 4
pro vyhledávání: '"Soumaya Cheikhrouhou"'
Publikováno v:
Journal of Brand Management. 29:454-469
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3c28cfc4e3df5ffa0aa98edbc3d6174e
https://doi.org/10.1057/s41262-022-00285-7
https://doi.org/10.1057/s41262-022-00285-7
Publikováno v:
Journal of Telecommunications and the Digital Economy. 10:126-146
Measuring and managing customer experience is increasingly becoming a priority in the experience-laden hospitality context. With the growing desire of consumers for living more authentic experiences, the collaborative consumption (CC) model has gaine
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3e6ef50c9b0b8155bdf1ffefa5970321
https://doi.org/10.18080/jtde.v10n2.504
https://doi.org/10.18080/jtde.v10n2.504
Autor:
Soumaya Cheikhrouhou, Deny Bélisle
Publikováno v:
Proceedings of the 52nd International Academic Conference, Barcelona.
Package often represents the consumers? first contact with the product on the point of purchase (Underwood & Klein, 2002). Besides, consumers exposure to package often continues until its full consumption (Chandon, 2013). Package design elements have
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8c2c20da6d49fc3a6325419167fb8d3b
https://doi.org/10.20472/iac.2019.052.012
https://doi.org/10.20472/iac.2019.052.012
Publikováno v:
Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l'Administration. 21:361-375
This study is a step forward in the continued evolution of our understanding of multiple standards of customer service expectations. By developing a higher-order factor model, we examine the existence of hypothesized functional and technical dimensio
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::55565bfca6803b036a690b45dc3bdf57
https://doi.org/10.1111/j.1936-4490.2004.tb00351.x
https://doi.org/10.1111/j.1936-4490.2004.tb00351.x