Zobrazeno 1 - 10
of 110
pro vyhledávání: '"Somnath Chakrabarti"'
Autor:
Abhishek Yadav, Somnath Chakrabarti
Publikováno v:
International Journal of Consumer Studies. 46:1992-2019
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::740335fbf00df57e4cb8d4edbcfae1ef
https://doi.org/10.1111/ijcs.12772
https://doi.org/10.1111/ijcs.12772
Autor:
Achutha Jois, Somnath Chakrabarti
Publikováno v:
VINE Journal of Information and Knowledge Management Systems.
Purpose The education services sector faces ever-changing global market dynamics with creative disruptions. Building knowledge brands can push the higher education sector beyond its geographical boundaries into the global arena. This study aims to id
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8d40d2e4e7bff09cd527177ad30a4663
https://doi.org/10.1108/vjikms-01-2022-0028
https://doi.org/10.1108/vjikms-01-2022-0028
Autor:
Somnath Chakrabarti, Atul Kumar
Publikováno v:
Journal of Nonprofit & Public Sector Marketing. 35:1-46
Donor behavior and the act of charity have attracted evident attention globally in recent years primarily because of squeezed government funding to charities and Nonprofit Organizations (NPOs) post...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ee256597453a00ba88deeaa840423b76
https://doi.org/10.1080/10495142.2021.1905134
https://doi.org/10.1080/10495142.2021.1905134
Publikováno v:
Computers in Human Behavior. 143:107677
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::cba538dc6650ddb6a9a92083251e0f3e
https://doi.org/10.1016/j.chb.2023.107677
https://doi.org/10.1016/j.chb.2023.107677
Publikováno v:
Journal of Information Technology Case and Application Research. 21:151-156
In this Internet age, fresh waves of entrepreneurs are disrupting the startup space with their sheer will to succeed. Freshdesk™(Freshdesk) is one of the leading SaaS (Software as a Service) cloud ...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::be7e319632e0db9d3a94bac5ba398445
https://doi.org/10.1080/15228053.2020.1737410
https://doi.org/10.1080/15228053.2020.1737410
Publikováno v:
Journal of Information Technology Case and Application Research. 21:140-150
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::cfb598e6ccdd486568338ca687aa3022
https://doi.org/10.1080/15228053.2020.1718348
https://doi.org/10.1080/15228053.2020.1718348
Publikováno v:
Journal of Mechanical Engineering and Sciences; Vol 13 No 3 (2019): (September 2019); 5306-5322
The pulsatile blood flow through constricted artery generates fluid mechanical forces on internal layer of artery, endothelium. These fluid mechanical factors affect endothelial lining from keeping artery healthy. In this paper, a series of numerical
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::1f7977753f4367fe5ae445a84f8a47f7
https://doi.org/10.15282/jmes.13.3.2019.07.0433
https://doi.org/10.15282/jmes.13.3.2019.07.0433
Publikováno v:
International Journal of Retail & Distribution Management. 48:18-34
Purpose The purpose of this paper is to examine the impact of augmented reality (AR) on retailing by conducting thematic analysis on variables studied in the existing literature. Design/methodology/approach The data set includes 232 variables studied
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0b501ab65a14dd73d6a20ebe1367640d
https://doi.org/10.1108/ijrdm-02-2019-0063
https://doi.org/10.1108/ijrdm-02-2019-0063
Publikováno v:
Emerald Emerging Markets Case Studies. 9:1-31
Learning outcomes This case provides insights about the importance of market research, market segmentation, distribution, product positioning, branding and advertising for a small but growing enterprise. This case provides insights into nuances about
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::adf562a64f200b84d6940ee61e6fa871
https://doi.org/10.1108/eemcs-04-2018-0055
https://doi.org/10.1108/eemcs-04-2018-0055
Exploratory study on variables impacting display advertising spend of leading advertisers in the USA
Autor:
Mayank Makhija, Somnath Chakrabarti
Publikováno v:
Journal of Marketing Communications. 27:176-206
This pioneering study comprehensively analyzes display advertising spends for large and medium-sized advertisers in the US market, the most evolved advertising and display advertising market in the...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d4a546203a30f32a516f0297fc87b527
https://doi.org/10.1080/13527266.2019.1646306
https://doi.org/10.1080/13527266.2019.1646306