Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Smrekar, Mojca"'
Autor:
Smrekar, Mojca mojca86@gmail.com, Ruzzier, Maja Konečnik1 maja.konecnik@ef.uni-lj.si
Publikováno v:
Our Economy / Nase Gospodarstvo. 2014, Vol. 60 Issue 5/6, p30-39. 10p.
Autor:
Konečnik Ruzzier, Maja, Smrekar, Mojca
Publikováno v:
Naše gospodarstvo
This paper highlights and draws attention to the importance of branding small destinations, a concept poorly researched at the global level. More specifically, we focus on analyzing the customer-based brand equity of Soča Valley, a small Slovenian t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______3825::b0e68bd83bbb02a5de3df1cfda3ed3db
http://www.dlib.si/details/URN:NBN:SI:doc-2C4JWQJ7
http://www.dlib.si/details/URN:NBN:SI:doc-2C4JWQJ7
