Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Siti Aisyah Esa"'
Publikováno v:
Journal of Information Technology Management, Vol 13, Iss 3, Pp 187-195 (2021)
This study assessed the use of social media application significantly influence the students' decision-making to enrol at private higher education institutions (HEIs) within the Malaysian context. The underpinning theory applied in this study was the
Externí odkaz:
https://doaj.org/article/9290b98f23ae4076a1fd68f0a087675f
From the perspective of a customer, price always represents the product’s value. Most of the time, customer’s perception of the product value may not necessarily be in line with its price. There are instances in which the product is overpriced wh
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::a71a5ec0b5cd4f5faeda0657a1b49b88
Marketing mixrefers to the set of actions or tactics that a company uses to promote its brand or product in the market. The 4Ps make up a typical marketing mix of Price, Product, Promotion and Place. Out of all the elements, we can obviously tell tha
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::15ad5615273001699225ac50135c0449